Find out the answers to frequently asked questions about CRMs.
Frequently Asked Questions
CRM, or Customer Relationship Management, is a technology for managing a company’s relationships and interactions with potential and current customers. It helps improve profitability, streamline processes, and enhance customer relationships.
CRM systems help businesses stay ahead by providing insights, automating tasks, and ensuring consistent customer interactions.
There are several global CRM platforms like Salesforce, HubSpot, Microsoft Dynamics and Zoho CRM that are popular. However, Zoho CRM outshines the competition any day of the week at a price point that will leave you grinning. How? For more than 25 years, Zoho has been bootstrapped and profitable. Zoho save a great deal of money by politely declining to engage in high stakes marketing (and that might be one reason why we’ve flown under the radar for so long). Zoho ensure that the budget they save in marketing their products, is passed on to you, the customer. This means that you get to enjoy an unbeatable value with Zoho CRM, while getting undeniable ROI.
Implementing a CRM system depends on the complexity of your business use case. The cost can range from $3000 for basic implementation to $30,000 full business implementation. The next step is to contact a CRM specialist like A1CRM for a free assessment. We can provide a more detailed assessment of your business needs and help you determine the best way to get the most of your CRM implementation.
Yes, many global CRM providers have local representatives or partners in New Zealand. For instance, A1CRM is one of the two Zoho Advanced Partners in New Zealand. A1CRM is a local CRM consultancy that specialise in CRM implementation, integration and support.
Modern CRM systems can often integrate with other tools, including accounting software like Xero, e-commerce platforms, and marketing automation tools.
Aside from being CRM experts, A1CRM is an official development partner of Xero. We specialise in integrating industry-leading systems like Zoho CRM with Xero and MYOB. We have also integrated Zoho CRM with Core Logic, NZX, Windcave, Stripe, Microsoft, Zoom and so much more. Click here to find out more about the integrations we’ve done.
While the exact ROI can vary, many New Zealand businesses report improved sales, better customer retention, and streamlined operations after implementing a CRM system.
With Zoho CRM, customers experienced:
- 300% improvement in lead conversion rates
- 41% revenue increase per sales person
- 27% improvement in customer retention
- 24% shorter sales cycles
Yes, many CRM systems offer mobile apps or remote access features that are perfect for businesses with field workers or remote teams. If you have a sales team in the field, it’s important to ensure that they have access to customer data at all times. Zoho CRM allows them to stay on the move, close deals more effectively, and keep everyone in the loop.